Brand positioning in marketing can mean many things, depending on who you ask and what industry they’re in, but it all boils down to one thing—building equity in your brand so that it becomes synonymous with the best products or services in your niche. Branding can be tricky. With so many competitors, the pressure is… Continue reading What Is Brand Positioning in Social Media and How to Accomplish It
So, you’re interested in paid collaborations. Are you a blogger who is tired of spending time promoting a brand for free? Or maybe you’re a content creator who needs the confidence to start charging for your work? Either way, keep on reading! We’ll cover all the bases in this post. In the day and age… Continue reading How to Approach Paid Collaborations as a Micro-Influencer
This week, I tried hair extensions for the very first time and in this post, I’m going to be sharing my thoughts, personal opinions, and recommendations. The hair extensions that I tried were from a brand called Tim Carli — never heard of them? They’re fairly new to the market, but with 25% off your… Continue reading Trying Hair Extensions for the First Time – Is it Worth it?
how to collaborate with brands
As a digital marketer with over four years of experience running social media accounts for brands, I’ve gathered some knowledge about what they’d like to see from us, as well as what we should totally be avoiding on our Instagram feeds if we want to work with brands. Keep reading to find out what this… Continue reading Avoid Posting This on Your Instagram if You Want to Work with Brands
A vintage edit can be achieved by either taking a photo on a film camera, or editing your photos with apps. In this post, I’m going to show you how to give your iPhone photos a vintage/film edit with just a few editing apps! Afterwards, you will be able to create a vintage looking aesthetic… Continue reading How to Make Your Pictures Look Vintage; Tips for a Vintage Edit
Have you been contacted by one of those brands on Instagram, asking you to collab? It probably looks a little something like this: someone comments on your photo, “hey lovely! dm us to collab,” you get your hopes up, check their account, meh looks kind of promising, follow their instructions to DM them, and then boom: you’re hit with a discount code.
Why does everyone want so many followers? When did becoming “famous” on social media become all the hype? Social validation is real and while follower count certainly correlates with success, it is not what small business owners should be focusing on. What if; instead, you could turn those followers into real leads for your business?
Four Instagram Trends for 2019